Nanocrowd is redefining how we think about audiences.
By rethinking how you identify, describe and communicate with audiences you can find the largest possible audience for your content and capture the highest revenue.
With a completely redefined picture of who your audience is, and what is important to them, your titles can break through the clutter and connect with the people who will love your content and drive your revenue. The right content, for the right audience.
Content Affinity
Relying solely on the viewers' own words, we apply content affinity analysis to film and television audiences. We apply our complex algorithm to analyze how viewers use words to describe their reactions to movies they’ve seen.
The results?
Content providers learn which titles belong together, which themes engage their audiences, and which types of content have the highest revenue potential.
Think about movies the way audiences do.
Audience
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Technology
CLUSTER MAPPING
Based on our analysis of viewer reactions, we map the three-dimensional distance of titles to each other and cluster them into groups.
For our Comp Analysis product, we use these groups to calculate expected revenue and discover the words audiences use to describe each group of similar titles.
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San Francisco CA 94107
nano-info@nanocrowd.com